Hannaford + Stop & Shop
Editorial & Brand Storytelling
Wrote health-forward, seasonal content for in-store magazines and websites. Highlighted local sourcing, recipe development, and community features.
Creyos
Ghostwriting & B2B Content
Wrote executive ghostwritten LinkedIn posts and B2B blog content for a mental health tech company. Clear, research-backed, and conversion-oriented.
Healthy Fitness Meals
Digital PR + Strategy
Created a targeted outreach campaign to secure backlinks and recipe placements. Helped boost site authority and visibility in the crowded health content space.
Nautical Commerce
UX Microcopy + Landing Pages
Worked with this Shopify tech startup to refine in-app UX copy, write onboarding flows, and create landing pages that convert.
Uptempo
Brand voice meets bottom line.
I develop scroll-stopping, on-brand social captions, ad copy, and campaign messaging that engages audiences and drives conversions. From witty one-liners to thought leadership posts, I tailor content for Instagram, LinkedIn, and beyond—always with strategy behind the words.
Loopio
SEO + Case Study Writing
Wrote high-converting case studies and long-form SEO blog posts to showcase product value and boost organic search rankings. Worked with SMEs to distill complex ideas.
Olive and Piper
Email Marketing
Crafted email campaigns that showcased seasonal drops and bestsellers, increasing click-through rates and driving sales. Blended editorial-style storytelling with promotional punch.
Knix
Content Strategy + SEO
Led blog strategy and content creation to grow Knix’s organic presence. Managed freelancers, performed content audits, and collaborated with design for visual cohesion.
